Video: Jason Falls on measuring everything

Video: Jason Falls lists the factors in tracking a company’s rising or falling reputation.

Many of us manage social media accounts for our companies. But are we tracking our results? Are we even making an impact?

Jason Falls can help all of us.

In his talk “Prove It: How to Design Social to Deliver Business Outcomes” at Y’all Connect Presented by Alabama Power, he broke down multiple goals into measurable parts. With numbers in hand, we can make sure our tactics are working, whether in customer service or building our reputation.

Jason’s tips can work for companies big and small.

Our guests loved his talk:

  • “Very funny, good insight and explained in an interesting way.”
  • “Practical steps for measuring and raised industry case studies.”
  • “Funny and strong presentation. Best of the day!”

See him in action in these selected clips.

You can purchase the hourlong video of his full seminar for just $19.

Buy This Video

Video: Jason Falls demonstrates how to quantify an important metric within companies.

Video: Jason Falls shows the layers and the parts of the latest marketing funnel.

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About Wade Kwon

Wade Kwon is conference director for Y'all Connect. See his full bio.

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