Video: Kerry O’Shea Gorgone on contests, giveaways and you

Video: Kerry O’Shea Gorgone uses a triathlon’s entry procedure as an example
of an improper contest.

Simple mistakes can ruin the best contests and sweepstakes. Even ones run by the big brands.

Don’t let it happen to your company.

Attorney Kerry O’Shea Gorgone explained the rules for marketers and bloggers in her talk, “How to Keep Your Contest From Becoming a Trial,” at Y’all Connect Presented by Alabama Power.

Not only did she review the differences between contests and giveaways, but also quizzed attendees using real-life examples.

And our guests loved it:

  • “Kerry had great examples and let us apply what she was teaching.”
  • “She gave really practical information to help avoid issues with illegality.”
  • “So well spoken and educated about this topic.”

Don’t start your next online contest till you watch her presentation.

You can purchase the hourlong video of her full seminar for just $19.

Buy This Video

Video: Kerry O’Shea Gorgone shows how a social media giveaway is really an illegal lottery.

Video: Kerry O’Shea Gorgone shares an important rule in running contests and giveaways
on social media and websites.

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About Wade Kwon

Wade Kwon is conference director for Y'all Connect. See his full bio.

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