A recent “60 Minutes” report looks into Silicon Valley’s role in brain hacking, the practice of understanding how we respond to stimuli so programmers can make their software more compelling.
About Wade Kwon
Wade Kwon, chief haiku writer
Alabama Power returns as four-time sponsor
Good news: Alabama Power is returning as a silver sponsor for 2017!
Crunching the numbers on storytelling
An Austin company has studied audience research and its own database to help speakers improve their presentations.
Mailbag: Why come back for Y’all Connect?
What would be a good strategy for approaching the conference a second time?
The formulas for storytelling in marketing, with beautiful examples
In “11 Storytelling Formulas to Supercharge Your Social Media Marketing,” Alfred Lua runs through different approaches to build a story, with a custom sample of each style.
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Spring cleaning for social media
Don’t let fans get the wrong impression through carelessness or neglect.
Learn storytelling from Pixar in a free online course
Digital marketers who want to create compelling narratives for their brands can learn from Oscar winners.
How Iron Man beats both Superman and Batman
Understanding how characters grow is a vital part of storytelling. But it isn’t always that easy to grasp.
Super secret sale for super special guests
Regular tickets are $149. Returning guests can purchase a limited number for $79 to $89.
Understanding our audience through listening
We must practice our listening skills, online and offline, if we want to become better marketers and storytellers.
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This is the end, beautiful friends
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The ethical digital marketer
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Behind the buzz: N2V marketing from Netflix
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Hungry for content, starving for stories
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Nominate speakers for our 2018 event
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Wade Kwon: You're on. Thanks for everything, Ike....
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Ike Pigott: Some things you wish would have lasted forever. Th...
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germingham: And Jet Packs, right? Finally we get Jet Packs....