One concern that keeps companies from engaging in blogging and social spaces is the online army of negative nellies. Y’all Connect speaker Andrea Weckerle thinks we have another option: Take back the Internet.
Your story can be told through a handful of Polaroids, a carousel of 35mm slides, a gallery on your site, an album on Flickr, a video slideshow on YouTube … and so many more ways.
Weekly newspaper Weld for Birmingham was kind enough to do a feature story on Y’all Connect, the very first one.
American Eagle has received attention for its ultra-skinny jeans campaign this week. Marketing expert and Y’all Connect speaker Peter Shankman appeared on “Today” this morning to evaluate if the viral campaign’s story helped or hurt the brand.
In a few months, we’re going to have a wonderful conference. We’ll talk about social media and blogging, two of my favorite topics, but in a larger context.