Kerry O’Shea Gorgone: “How to Keep Your Contest From Becoming a Trial”

$19.00

STREAMING/DOWNLOADABLE VIDEO. Contests and giveaways are popular tactics for building your audience, but if you don’t know the risks, your fun social media contest could turn into a trial! In this session, we’ll uncover the legal pitfalls and discuss ways to minimize these risks.

Description

STREAMING/DOWNLOADABLE VIDEO. Kerry O’Shea Gorgone uncovers the legal pitfalls of running contests and giveaways on social media and discusses ways to minimize these risks.

Bonus: Free worksheet [PDF]

 

Filmed June 12, 2015.

Our guests said …

  • • “Kerry had great examples and let us apply what she was teaching.”
  • • “She gave really practical information to help avoid issues with illegality.”
  • • “So well spoken and educated about this topic.”

 

Clip: A triathlon’s entry procedure serves as an example of an improper contest.

Clip: How one social media giveaway turned out to be an illegal lottery

Clip: An important but simple rule in running contests and giveaways on social media and websites

Included Products

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Additional information

Length

54 minutes

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