Keynote presenter Ike Pigott delves into the conference theme of corporate storytelling.
The story of a city continues
Birmingham is famous, but often for the wrong reasons. Troubled schools, troubled leadership, troubled economy and a sordid history of intolerance. In looking ahead to 2013, it could have easily looked past a significant milestone, the 50th anniversary of 1963’s civil rights events.
Video from ABC 33/40 on our big announcement
I hope to see you next week at Y’all Connect Presented by Alabama Power. Our friends at Alabama Power are aboard as our inaugural presenting sponsor! Learn more about them on our Sponsors page.
Nichole Kelly on key factors in content marketing
Content marketing in blogging and social media can take tremendous effort and patience. But where do you get started?
Andrea Weckerle shares ways to drown out the haters
One concern that keeps companies from engaging in blogging and social spaces is the online army of negative nellies. Y’all Connect speaker Andrea Weckerle thinks we have another option: Take back the Internet.
Peter Shankman sizes up skinny jeans ‘hoax’
American Eagle has received attention for its ultra-skinny jeans campaign this week. Marketing expert and Y’all Connect speaker Peter Shankman appeared on “Today” this morning to evaluate if the viral campaign’s story helped or hurt the brand.
Mack Collier on handling negative blog comments
Y’all Connect speaker Mack Collier knows how to deal with negative commenters on corporate blogs. He share his ideas with the Alabama Social Media Association in a 40-minute video.