New books from speakers: The real you, plus zombies

Y’all Connect speakers Kim Garst and Peter Shankman have
new books available on marketing.

Two speakers at Y’all Connect Presented by Alabama Power released new books in the last couple of weeks … 

• Kim Garst speaks directly to social selling in her book, “Will the Real You Please Stand Up: Show Up, Be Authentic and Prosper in Social Media.” She explains how authenticity helps establish relationships across social media, ones that help customers find the right products and services.

• “Will the Real You Please Stand Up”
• Book available in paperback, hardcover and ebook from Amazon | iTunes [aff. links]
• Videos of Kim Garst

Video: Ted Rubin interviews Kim Garst on “Will the Real You Please Stand Up.”

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• Peter Shankman says creating fervent fans can improve brand awareness and revenue in “Zombie Loyalists: Using Great Service to Create Rabid Fans.” The secret is outstanding customer service, as found at the Ritz Carlton, Commerce Bank and Starwood Hotels.

• “Zombie Loyalists”
• Book available in paperback, hardcover, ebook and audiobook from Amazon | iTunes [aff. links]
• Videos of Peter Shankman

Video: Guy Kawasaki and Peg Fitzpatrick talk with
Peter Shankman about “Zombie Loyalists.”

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See more speakers share their wisdom in our Y’all Connect video series …