STREAMING/DOWNLOADABLE VIDEO. Ike Pigott shows how social media tools blend into existing crisis communications strategy to inform the public during a time of need — and how you can graft social tools into your own strategies.
Filmed June 12, 2015.
Clip: The basics of interaction using reliable strategies on new social media channels
Clip: The most important asset in persuading others using social media is …
Clip: How companies can judiciously jump into online conversations