Tag Archives: brand

Video: Kim Garst on visual storytelling

Kim Garst wants us to be better storytellers. And on top of that, visual storytellers.

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Video: Ramon De Leon on building relationships for sales

Ramon’s presentation, “Empower the Advocates of Your Brand — Your Employees,” revealed how he transformed colleagues into brand advocates.

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Jen Barnett to offer free consultations onstage

Jen Barnett will offer a special talk at Y’all Connect Presented by Alabama Power, one that will help brands stand out.

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The rice dish that wasn’t a turkey

My friend Jen Barnett shared this Thanksgiving tale in her Freshfully company newsletter.

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The power of digital storytelling: Your story monetized

Digital storytelling can build trust and build relationships with fans and customers. It conveys a theme over time that attracts the curious, and it can take on many forms from blog posts to tweets to slideshows to videos. But can digital storytelling make money?

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The power of digital storytelling: Your storytelling style

What’s wonderful about digital storytelling is the number of ways we can tell our stories. Each of us has a wide range of channels, voices and brands to use, whether we’re narrating for ourselves or on behalf of a company.

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Top 10 ways to tell a brand story in 2013

A list of unique approaches to current storytelling.

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Proposal: new guidelines for social media during a crisis

I propose a few guidelines on how brands can handle social media when crises occur.

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