STREAMING/DOWNLOADABLE VIDEO. Live streaming is becoming mainstream. Anyone with a smartphone can start streaming, and millions are already used to the exciting, real-time content popping up on their favorite social media sites. Is live video a powerful marking tool or risky business?
Donna Francavilla shares the pros, the cons and her best practices in this interactive session.
Filmed August 11, 2017.
Clip: An adventure on a train using Facebook Live
Clip: Interesting notes about Facebook’s livestreaming capability
Clip: How to get intimate with your Facebook Live audience