Tag Archives: conversion
knife
Jan 02

Let’s kill vanity metrics

Leaders should cut off funding for these ego-driven exercises in vanity metrics. They should demand clear analytics reporting and tie them to specific business goals.

Comments Off on Let’s kill vanity metrics • Continue Reading →
Oct 27

Video: Shelly Kramer on the need for inbound marketing

Inbound marketing works. It brings in leads for Shelly Kramer and for her clients.

Comments Off on Video: Shelly Kramer on the need for inbound marketing • Continue Reading →