Tag Archives: story

Storytelling in depth: Why Woody and Buzz matter

The 22 guidelines from Pixar serve as starting points for discussion on building compelling stories.

1 Comment Continue Reading →

The power of digital storytelling: Your story monetized

Digital storytelling can build trust and build relationships with fans and customers. It conveys a theme over time that attracts the curious, and it can take on many forms from blog posts to tweets to slideshows to videos. But can digital storytelling make money?

5 Comments Continue Reading →

The power of digital storytelling: Your storytelling style

What’s wonderful about digital storytelling is the number of ways we can tell our stories. Each of us has a wide range of channels, voices and brands to use, whether we’re narrating for ourselves or on behalf of a company.

3 Comments Continue Reading →

The power of digital storytelling: Your story

I spent Friday’s lunch hour leading a discussion on the Power of Storytelling with See Jane Write’s Bloggers Who Brunch. With so many bloggers and social media power users in the room, it was easy to ask them for their ideas and insights into how we share stories online.

5 Comments Continue Reading →

What makes a good (corporate) story?

As you start and hone your corporate storytelling, what do you need?

Comments Off on What makes a good (corporate) story? Continue Reading →

Hyundai pulls shocking car ad; a viewer shares her grief

Hyundai used attempted suicide to sell its environmentally friendly cars.

Comments Off on Hyundai pulls shocking car ad; a viewer shares her grief Continue Reading →

Top 10 ways to tell a brand story in 2013

A list of unique approaches to current storytelling.

Comments Off on Top 10 ways to tell a brand story in 2013 Continue Reading →

On newsstands now: Weld’s feature on Y’all Connect

Look who’s in the paper today … It’s us! In color!

Comments Off on On newsstands now: Weld’s feature on Y’all Connect Continue Reading →

Our first writeup: Weld for Birmingham

Weekly newspaper Weld for Birmingham was kind enough to do a feature story on Y’all Connect, the very first one.

1 Comment Continue Reading →