Schedule 2013


[See the complete schedule for this year’s conference.]

July 22

5:30-8:30 p.m. – Early registration / opening night party at Hop City Beer and Wine, 2924 Third Ave. S., Birmingham, 35233 [map]

July 23

Location: BJCC East Meeting Rooms

Time Ballroom A Ballroom N Ballroom O
7:30 – 8:30 Registration / networking / continental breakfast
Hallway / Ballroom A
8:30-9:30 Ike Pigott
Opening Keynote
Ballroom A
Session 1
9:45 – 10:45
James Spann
“Don’t Be Scared, Be Prepared”
Andrea Weckerle
“Psychology of Online Antagonists”
Erika Napoletano
“The Power of Storytelling: Bold Results Through Brutal Honesty”
Session 2
11:00 – Noon
Mack Collier
“Think Like a Rock Star”
Andrea Weckerle
“Your 30-Day Plan for Conflict Management Online”
Shelly Kramer
“How to Focus on Inbound Marketing Using Content + Social Media”
Noon – 1:15 Lunch
Ballroom A
Session 3
1:30 – 2:30
Erika Napoletano
“Get UNstuck: A Workshop for Smart Businesspeople”
Peter Shankman
“Nice Finishes First”
Mitch Canter:
“Storytelling of Biblical Proportions”
Session 4
2:45 – 3:45
Shelly Kramer
“Content Marketing: What, Why and How to Kick Butt at It”
Ike Pigott
“How to Make the Unsexy, Sexy”
Mack Collier
“#BlogChat Live! How Your Brand Can Use Blogging and Social Media to Tell Its Story”
3:45 – 4:15 Afternoon snack / networking
Session 5
4:15 – 5:15
Jenny Schmitt
“Rising Above the Noise: Create Stories Millennials Can Hear”
Mitch Canter
“Essential Tools for Before and After Posting Your Story”
Nichole Kelly
“The Secrets for Driving Real Social Media ROI”
5:30-6:00 Closing announcements
Ballroom A

6-8 p.m. — Dinner on your own.

8-11 p.m. — Closing night party at Avondale Brewing Company, second floor, 201 41st St. S., Birmingham, 35222 [map]

Note: Schedule subject to change.

Photo: Steve Jurvetson (CC)