Tag Archives: corporate storytelling
Keanu Reeves, Speed

If action movies can evolve, so can our corporate storytelling

As marketers, we have to put aside the notion that we have nothing new to say.

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Donna Francavilla

Video: Donna Francavilla on the magic of Facebook Live

We all have the power to reach thousands using Facebook Live.

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Taylor Robinson

Video: Taylor Robinson on the secret ingredients for storytelling

Taylor shared his insights in his talk, “The Best Videos Ever and the Stories Behind Them.”

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how to draw a rabbit

The formulas for storytelling in marketing, with beautiful examples

In “11 Storytelling Formulas to Supercharge Your Social Media Marketing,” Alfred Lua runs through different approaches to build a story, with a custom sample of each style.

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Alabama NewsCenter

Build your own corporate newsroom

It can give a brand a distinct voice in the community. It can sniff out news stories that would otherwise go uncovered.

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Ike Pigott

Video: Ike Pigott on the power of stories and blogs

Storytelling can be a powerful tool, but only if the teller can reach his audience.

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James Spann

Video: James Spann on new tricks from a seasoned broadcaster

He learns, he adapts. And in these videos, he shares his insights.

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John Paul Taylor, Arc Light Stories

Stalking the storytellers

In learning to tell stories better, I’ve been studying great storytellers. Or, at least, looking for them.

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Video: Jenny Schmitt dissects millennials (figuratively)

Let Jenny Schmitt explain the world of millennials.

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Video: The basics of content marketing

Her talk on “Content Marketing: What, Why and How to Kick Butt at It” covers how this strategy differs from traditional media buys and what you need to do it effectively.

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